Eric Zimmer is the host of The One You Feed podcast, which was named an iTunes Best of 2014 podcast by iTunes and called “One of the Best Health Podcasts of All Time” by The Huffington Post. The One You Feed has been listened to over 3 million times. He also does extensive one-on-one coaching work with clients and is a frequent contributor to Mind Body Green Online. He also has over 20 years in the software startup industry prior to his current work.
In this episode, Eric and Stacy discuss the challenges of entrepreneurship and why you don’t always have to keep pushing.
Some highlights include:
Sometimes your business isn’t worth saving. At minute 2:00, Eric talks about the challenges of starting his solar energy business and why he ultimately pulled the plug on it.
“I’ve gone through a lot of struggle in my life.” At minute 7:00, Eric talks about why going through struggles has made him a better, stronger entrepreneur.
You can do it, but you shouldn’t. At minute 9:00, Eric talks about learning that he needs to delegate things away after learning his limitations.
There’s a reason we talk about work-life balance. At minute 12:00, Eric talks about why we have to look at work-life balance from a distance to truly see it in action.
“I love talking to people.” At minute 22:00, Eric talks about what he loves about his business right now as well as entrepreneurship in general.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Derek Deprey delved into the world of personal growth and development shortly after becoming a General Manager for the Wisconsin Athletic Club. He couldn’t get enough of what he was studying, learning and applying, so much so that he created his own business, Move Results, as an avenue to engage and impact others through motivational speaking and leadership skill-building facilitation. He feels that the best business to start is one that you need yourself. He just knew it was right because, still to this day, he goes to bed and wakes up every morning excited to pursue his business. It truly blends his day job and his dream job.
His diverse career endeavors also include Wisconsin Lutheran College and the John Maxwell Team. With the former, he’s an Adjunct Professor of Adult and Graduate Studies as well as an active member of the Alumni Board. With the latter, he partnered with the esteemed John Maxwell Team after years of being inspired by him. He personally uses his teachings to enhance my productivity, development and decision-making skills. Saying that he like to keep himself involved and professionally connected is an understatement.
In this episode, Derek and Stacy discuss what he has been able to do while running his own business at the same time as having a more traditional job.
Some highlights include:
Do you have to completely quit your 9-to-5 job to pursue your own business? At minute 1:00, Derek talks about how he’s been able to do both.
Plan the FEW. At minute 3:00, Derek talks about why it’s so important to have a plan when it comes to food, exercise, and water.
Find your foundation. At minute 8:00, Derek talks about why he doesn’t think work-life balance exists, but work-life fusion does.
Eat the banana! At minute 9:00, Derek talks about why he believes you should start out your day by doing something you love, not something you hate.
You can truly impact lives. At minute 16:00, Derek talks about what he loves about being an entrepreneur.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
I’m so excited for today’s episode because it has been a little over a week and half since my book launched and I want to share a little bit of the behind the scenes with you. It did phenomenally well — better than I could have ever imagined. With over 12,200 downloads, we hit #1 in several categories. And not just in the US but in other countries as well which makes the book a #1 international bestseller. It feels so good to be on the other side of my first book launch, let me tell you. In today’s episode, I’m going to dive into this book launch.
Some highlights include:
If you want your book to be a bestseller, you need to get ratings and reviews of your book. At minute 3:00, I talk about how I did this with my book.
In June, I went to a conference and met someone from a company called Epic Launch. At minute 5:00, I talk about why I hired them to help me get my book launched.
I’m not a writer or a designer, and I knew I needed help with my book. I hired what is called a collaborative writer, and at minute 6:00, I talk about how Amy Anderson, my writer, was able to get a lot out of me and help me create my book. I also talk about working with Erica Jennings, my designer.
At minute 8:00, I talk about the very specific launch strategy that got my book to become a #1 international bestseller. This segment includes an explanation as to why I made my book free when it first launched.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
In this episode, Nicole Holland, my guest from episode 96, has returned to interview me for the 100th episode of Business Rescue Road Map.
Some highlights include:
“I was so naïve.” At minute 2:00, I talk about starting my first business without even thinking about it and the differences between starting that business and the one that I started later on.
Every entrepreneur should have a line of credit. At minute 4:00, I talk about why you need to have it there waiting for when you do need it.
“If I want to look like one of these businesses, I need to act like them.” At minute 11:00, I talk learning to delegate and managing a team of 40 employees.
I love being able to pick my schedule. At minute 13:00, I talk about all the benefits of being an entrepreneur.
Get out of your comfort zone. At minute 18:00, I talk about why you need to be around people that you’re intimidated by.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Mary Kathryn Johnson has created success for over 13 years as an author, entrepreneur, and mom. A fall while pregnant with her second son landed her with two broken legs, her first book, and business, and she is now on her third business helping other parents create their own life and work success through podcasting, writing and online courses.
In this episode, Mary and Stacy discuss what it takes to be able to do the things in life you want to do.
Some highlights include:
“I just have to do this.” At minute 1:00, Mary tells the story of all her battles with trying to have kids, falling and breaking both legs, and why that pushed her into entrepreneurship.
Get your emotions out of it. At minute 7:00, Mary talks about learning to let go and separate herself from her business.
“Balance is a myth.” At minute 11:00, Mary talks about why she doesn’t believe in work-life balance but does believe in choices.
Freedom, flexibility, and accountability. At minute 21:00, Mary talks about why she loves to be an entrepreneur.
Where are you right now, and how far do you want to go? At minute 24:00, Mary talks about building the bridge between them.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
It has been a crazy week. My book launched on Tuesday, and I can’t wait to share more results with you next week.
Something that has played a huge role in my book launch is the relationships that I have built, so today we are going to talk about building relationships.
Some highlights include:
When my book launched, I created a list of over 100 people that I personally reached out to and asked for their support. I didn’t send them a mass email. I sent them each a real email directly from me. At minute 1:00, I talk about why this is a good strategy.
A way to save time with your email is what Gmail calls “canned responses.” At minute 3:00, I explain exactly what these are and what you should do to utilize them to their fullest potential.
When I hang up from a call with a potential coaching client, I immediately send them a follow-up email. This email contains a canned response with details that I send to every potential client, but I include specific things from our call to make this much more personal. (minute 5:00)
Don’t think that I am anti-email autoresponder. You absolutely have to have one. I send out something to my list every week and whenever I have something that I need my full list to know about. Take my book launch for example. At minute 7:00, I talk about how to use this kind of software effectively.
Facebook has been one of my top sources for networking. At minute 8:00, I share several tips for how to use Facebook to build relationships.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Loren Brill is the founder/CEO of Sweet Loren’s, a cookie dough company that’s mission is to change the way America bakes. Based on only natural, unprocessed ingredients, and always award winning taste, Sweet Loren’s wants to prove that natural is better for you and better tasting.
In this episode, Loren and Stacy discuss Loren’s business and ways to stay healthy as an entrepreneur.
Some highlights include:
“I’ve always been interested in health and wellness.” At minute 2:00, Loren talks about her incredible journey that led to her founding Sweet Loren’s.
“We’re really growing.” At minute 12:00, Loren talks about what the last year has been like for her business and some of the lessons that she has learned.
When you’re starting a business, it’s okay to put your all into it. At minute 15:00, Loren talks about her recent efforts to build out a team and achieve a work-life balance.
“What I really like most is being me.” At minute 18:00, Loren talks about why entrepreneurship is in her blood and why she couldn’t do anything else.
Get a coach and/or mentor. At minute 21:00, Loren talks about how to keep moving forward.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Nicole Holland is the host of the iTunes New & Noteworthy podcast, The Business Building Rockstars Show. She helps entrepreneurs build profitable online businesses that excite & inspire them.
Nicole believes that there’s no right way to do anything unless it feels good to you, and she’s known for helping clients strategize & take productive and inspired action steps for massive money producing results through her private & group mentoring & coaching programs. When not working with clients or creating killer content, Nicole can be found wandering through the vineyards of Niagara, Ontario, exploring old buildings, or snuggling with her rescue cats.
In this episode, Nicole and Stacy discuss going above and beyond for clients and what it takes to delegate effectively.
Some highlights include:
“I said ‘I can’t do this anymore.’” At minute 2:00, Nicole talks about her unique background far away from business and how she wound up becoming an entrepreneur.
“If I make a decision, I’m pretty hard headed and I decide to do it.” At minute 4:00, Nicole talks about her self-motivation and why that’s both a strength and a weakness.
“I eat sleep and breathe my business.” At minute 12:00, Nicole gives her take on work-life balance.
Outsource everything you possibly can. At minute 14:00, Nicole talks about why, if you can, you should only do what you absolutely love. Still, you need to learn how to do it yourself.
No one sets the rules but you. At minute 16:00, Nicole talks about the best parts of being an entrepreneur as well as the challenges that come along with it.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
Today we’re going to be talking about credibility. Someone recently asked me whether or not they need to have a book published before they will have the opportunity to get on stage. This person doesn’t necessarily want to be a speaker, but they do want to be seen as an expert in their industry. So, today we are going to cover the different levels of credibility, what you need to do before you get started, and then how to make sure you don’t get overlooked.
Some highlights include:
We all need credibility, but it comes in different forms. For example, being an author is different from being a bestselling author. And they’re both different from being a New York Times bestselling author. (minute 1:00)
Your experience is what will build your credibility. At minute 2:00, I discuss how I got people to be on my podcast as well as how I’ve been able to make appearances on some high profile podcasts.
Get ready to hear no from a lot of people. At minute 3:00, I talk about why 100 rejections for every acceptance is not a bad ratio at all.
Change the story you tell about yourself. At minute 5:00, I talk about why the story that I was sharing to promote myself just didn’t make an impact on other people and how I’ve changed it so people are always wowed.
So, do you need to write a book to get speaking gigs? At minute 7:00, I answer this question.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Amy Smalarz is a woman, wife, mother, and daughter who for many years struggled with trying to live up to what she perceived as everyone else’s expectations of her and lost herself in the process. As an entrepreneur and business owner, she works and collaborates with people to help them realize they are not alone, to celebrate their road traveled (celebrate YOU for being YOU) and to map out their next destination in life (personal and professional).
Amy is a lifelong student. She has earned degrees in Biology and Sociology; a Masters in Healthcare Administration; and a PhD in Social Policy, Health Services Research and Health Economics.
In 2013, she founded Strategic Market Insight and in addition to being a Certified High Performance Coach, in 2016 she founded the Women’s Biz Accelerator. She works with people who are purpose-driven and helps them to integrate work and personal life into LIFE. Whether it’s through personal and professional coaching, strategic consulting, speaking engagements or workshops, Amy works with you or your team to learn more about yourself than you would ever expect.
In this episode, Amy and Stacy discuss the challenges of being an entrepreneur and some things that you need to know to stay on the right track.
Some highlights include:
Not everything is under your control. At minute 1:00, Amy talks about deciding to go out on her own after a major shakeup at her company.
What’s the difference between winning a race and winning in the long haul? At minute 5:00, Amy talks about the what it takes to make it over time.
You have life, and you balance what’s in front of you. At minute 12:00, Amy talks about why there’s life balance, not work-life balance.
It’s hard to keep yourself where you need to be going. At minute 19:00, Amy talks about her biggest challenge as an entrepreneur.
Be careful what you choose. At minute 21:00, Amy talks about utilizing every minute of your precious time.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Laura Yates is an international coach, writer, and speaker specialising in helping people through breakups and heartbreak and getting them on the path to finding fulfilling and healthy relationships. Laura has written for and appeared in the Daily Mail, Huffington Post, Elite Daily, Eharmony, Match.com and the Entrepreneur on Fire podcast. Laura is on a mission to help heal broken hearts all over the world and show people that breakups can be a catalyst for huge positive change!
In this episode, Laura and Stacy discuss creating a unique business that allows you to live the life you want to live.
Some highlights include:
“I fell into this by accident.” At minute 1:00, Laura talks about how she fell into a business based around breakups and heartbreak.
Invest in the services you need. At minute 6:00, Laura talks about why not investing in the beginning has held her back in the long run.
“I don’t think there is a perfect work-life balance.” At minute 8:00, Laura talks about why you have to be out of balance to achieve the things you want to achieve.
Freedom is being able to go anywhere in the world. At minute 13:00, Laura talks about why she loves being an entrepreneur.
Start with small steps. At minute 19:00, Laura talks about why you need to have a big vision but don’t need to get there all at once.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
Today we’re going to be discussing this question: are you over thinking your niche?
Some highlights include:
Can you be too niched down? At minute 2:00, I talk about why it’s more common to be too broad rather than too narrow.
You need to be so good that you become the go-to expert in your field. At minute 3:00, I talk about how to become your customers’ only option through niching.
Tell your story. At minute 5:00, I talk about a client who was selling weight loss products but wasn’t using her story to do it and what you can learn from her.
Do you need to pick one niche? At minute 8:00, I talk about the biggest myth out there about niches.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Amanda Bayerle is a health coach for busy entrepreneurs, the host of the How Bad Do I Want It Podcast and creator of Everyday Fit Entrepreneur.
She has been helping men and women transform their health and fitness over the last 4 years and have been featured in Oxygen and Bodybuilding.com.
Her podcast hit #7 in all of New and Noteworthy and #1 in New and Noteworthy for business. It inspires others to make their dreams a reality. She works with startup and top level entrepreneurs to get fit fast, boost their energy and confidence and gain mental clarity.
In this episode, Amanda and Stacy discuss the importance that health plays in running a strong business.
Some highlights include:
At minute 2:00, Amanda talks about the entrepreneurial journey she and her husband went on to get to where they are today.
“I love checking in on people.” At minute 6:00, Amanda talks about why she loves the communication part of her business.
Is this really going to produce money in your business? At minute 9:00, Amanda talks about a financial mistake that she and her husband made that forced them into debt and lost them their entire team.
Make sure you drink enough water. At minute 15:00, Amanda gives some great tips for staying healthy.
You are your business. At minute 23:00, Amanda talks about why you need to be self-aware to run a great business.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Nisha Moodley is a Women’s Leadership Coach and the founder of Global Sisterhood Day. Inspired by the belief that the world will be set free by women who are free & sisterhood is key to a woman’s freedom. Nisha creates communities of women leaders to support them to live, love, and lead with depth and beauty.
After struggling for years as a foodaholic, shopaholic, and workaholic, she found her own freedom and set out to support other women in finding theirs by midwifing women back to sisterhood and the truth of their innate beauty and brilliance. Today she works with clients through private coaching, mastermind groups, retreats, and online courses. Find her online at NishaMoodley.com and download her free Take Flight Action Guide, to explore the next expansion of your freedom, at TakeFlightActionGuide.com.
In this episode, Nisha and Stacy discuss how to create the life that you want.
Some highlights include:
“It was clear to me that I wanted a shift in my career.” At minute 1:00, Nisha tells her story and why she ultimately chose to become an entrepreneur when she could have gone so many different directions with her life.
Don’t avoid your finances. At minute 7:00, Nisha talks about being mystified with money in the first years of her business and why this created a lot of problems.
Work-life balance is a dance. At minute 10:00, Nisha talks about work-life balance is always changing.
“My business is mine to mold.” At minute 18:00, Nisha talks about why she loves her business.
Get really clear about what your vision is. At minute 23:00, Nisha talks about reconnecting with your vision every day.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
In this episode, we are going to talk about acquiring new customers and the value that is in your current customer base.
It is so much more expensive to acquire a brand new customer than it is to keep our current customers happy. It is really easy to get caught up in the numbers game. We want more, more, more. And as we are so focused on trying to get more customers, we aren’t keeping an eye on our current customers.
So, let’s talk about how do we keep our current customers happy and staying with us.
Some highlights include:
Are you delivering the high-quality product, program, or service? You need to think about what you advertised and what they received. (minute 2:00)
A good thing you can do to attract customers is throw events. However, you should never exclude current customers from these events. (minute 3:00)
Another way to really keep your customers happy is to give attention they weren’t expecting. Try sending personal emails or phone calls or even welcome gifts. You should also try giving your customers unexpected free bonuses. (minute 5:00)
What else can you try? I recommend paying attention to products and services that you use. Who is over delivering? Who is under delivering? (minute 7:00)
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Patricia Fripp, CSP, CPAE is a CPAE Hall of Fame keynote speaker, sales presentation skills trainer, and highly sought-after executive speech coach. She was named One of the 10 most electrifying speakers in North America by Meetings and Conventions magazine. Kiplinger’s Personal Finance wrote “The sixth best way to invest in you is to learn presentation skills from Patricia Fripp. The National Speakers Association elected her their first woman President. Patricia is now virtually everywhere with her interactive online training FrippVT.com. Her clients include Microsoft, Genentech, Visa, Cisco, ADP and the Wounded Warrior Project.
In this episode, Patricia and Stacy discuss creating a unique career and lifestyle for yourself.
Some highlights include:
“I discovered that hairstylists in America lived on 50% commission — and that was a license to steal.” At minute 2:00, Patricia talks about her journey from England to America and the path that lead her to where she is today.
“You have to master technique in order to abandon it.” (minute 11:00)
Your life doesn’t have to look like anyone else’s. At minute 15:00, Patricia talks about her work-life balance looks like and why her life is rather unique in this way.
Being an entrepreneur is an education. At minute 22:00, Patricia talks about her favorite and the most challenging parts of her business.
“An unfair advantage is not lying, cheating, or stealing — it’s exactly the opposite.” At minute 26:00, Patricia talks about how you can create your own unfair advantage — as long as it’s ethical.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Elizabeth DiAlto is known for her raw, honest, and grounded approach to self-help and spirituality. She is the founder of Wild Soul Movement, the author of “Untame Yourself,” and the host of the popular Untame The Wild Soul Woman podcast. She’s been a teacher, leader, speaker, coach, and trainer to groups and individuals for 13+ years, and she also consults organizations ranging from startups to large corporations such as Dove UK.
In this episode, Elizabeth and Stacy discuss the freedom and flexibility that entrepreneurship provides.
Some highlights include:
“I didn’t decide to start it, it decided it needed to be started and chose me.” At minute 3:00, Elizabeth talks about how her business was born.
Money is just an expression of commitment. At minute 10:00, Elizabeth talks about various coaches that she’s worked with and why they’ve been worth their steep price tags.
“I’m never striving for balance.” At minute 14:00, Elizabeth talks about why work-life balance doesn’t exactly exist for her — but something close to it does.
“Everything is in my voice.” At minute 18:00, Elizabeth talks about why she will never delegate writing and then dives into what she will delegate.
You are unique. At minute 24:00, Elizabeth talks about why you have to be yourself online.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
Today we are going to chat about making sure your business has consistent revenue coming in each month. I am going to briefly explain why every type of business really needs to stop finding one off customers and start building ongoing relationships with them.
Some highlights include:
If you don’t think your business can have some sort of consistent monthly revenue, I can promise you think again. Your business does have a way of offering an ongoing product. (minute 1:00)
One book that really opened my mind was John Warillow’s book “The Automatic Customer.” We’re going to be talking about the 9 different way John discusses in his book about to do the subscription based model.
These are the 9 models that we will be discussing:
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Cheryl Tan spent twenty years in front of the camera as a reporter, anchor, and host. She left the newsroom in 2014 to launch Tan Media LLC, a media strategy consulting company based in Virginia Beach, Virginia. Tan Media LLC offers entrepreneurs private, group, and virtual sessions on media preparation, media messaging and media outreach.
In this episode, Cheryl and Stacy discuss how to make the leap into entrepreneurship and how to prepare and make mistakes the right way.
Some highlights include:
“Two years ago this month I left television news, and it was probably the scariest thing I’ve ever done.” At minute 2:00, Cheryl talks about making this huge decision and what her life has been like since then.
Lots of business owners aren’t very good at marketing. At minute 5:00, Cheryl talks about what being a journalist has added to her new consulting company.
“I’m very deliberate about making it the way I want it to be right now.” At minute 12:00, Cheryl talks about how she was able to find work-life balance by just saying no to things.
Having a great team is awesome. At minute 15:00, Cheryl talks about why it makes sense to delegate the tasks you don’t want to do.
Go somewhere small to make your mistakes. At minute 20:00, Cheryl talks about starting small to get practice in.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Makenna Johnston is the author of the book “The Intention Generation,” a business & life coach for visionary leaders, and the proprietor of La Peetch, Julia Child’s former home in France. She is an entrepreneur who is all about shaking up the status quo. She’s been called an awareness alchemist, a shiny unicorn, an artist, and speaker. Her mission on this earth is to make sure that visionaries are doing the work they were put on this earth to do. And to do it with joy, ease, and presence.
In this episode, Makenna and Stacy discuss how to get through the challenges of entrepreneurship.
Some highlights include:
“The desire to pivot to business coaching was a big shift.” At minute 2:00, Makenna talks about what made her decide to take her career in the direction it’s in now.
Invest in your business. At minute 6:00, Makenna talks about the negative impact not investing in her business had.
“I try to disconnect as frequently as possible.” At minute 8:00, Makenna talks about her own work-life balance.
You can’t delegate everything. At minute 13:00, Makenna talks about the benefits and challenges of being an entrepreneur.
Hire a coach. At minute 19:00, Makenna talks about why you truly have to get your own coach to get to the next level.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
Today we will be answering another question from one of our listeners. Carol wants to know how a new entrepreneur can balance their time between promoting and building their business and actually doing the work that they are paid to do.
Some highlights include:
No matter what kind of business you run, the two biggest areas you need to focus on are the development of your product, program, or service and then the marketing of that product, program, or service. (minute 2:00)
People will get to know you faster than you think, so you need to have something that you can actually sell. If you don’t have something to sell, you’ll be losing out on sales. (minute 3:00)
Unfortunately, the product and marketing of the product are just 2 of the many very important things we need to focus on. At minute 5:00, I talk all about where networking fits into all of this.
Social media is a crucial piece of this too. At minute 6:00, I talk about how social media fits into this balance.
How do we get this all on the calendar? Easier said than done, right? At minute 7:00, I talk about strategies I use.
You need to have a return on investment. At minute 9:00, I talk all about how you can figure out if you’re getting a return on investment or not.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Jim Palmer is a marketing and business building expert and in demand coach. He is the founder of the Dream Business Academy and Dream Business Coaching and Mastermind Program. Jim is the host of Dream Business Coach TV, the hit weekly Web TV show watched by thousands of entrepreneurs and small business owners and he is also the host Stick Like Glue Radio, a weekly podcast based on Jim’s unique brand of Smart Marketing and Business Building Strategies. Jim is best known internationally as ‘The Dream Business Coach’ and creator of No Hassle Newsletters, the ultimate ‘done-for-you’ newsletter marketing program used by hundreds of clients in nine countries.
In this episode, Jim and Stacy discuss how to run your business in the most efficient way possible so that you can work on what you should be working on, when you should be working on it.
Some highlights include:
“When you’re that low, the only place you can go is up.” At minute 1:00, Jim talks overcoming an incredibly difficult time in his life and deciding to become an entrepreneur because of it.
Every single thing you do is marketing. At minute 12:00, Jim talks about why it really is worth spending the money to get things done right the first time.
“I don’t believe in the work-life balance.” At minute 17:00, Jim talks about why it’s not a bad thing that you can’t turn the business off as an entrepreneur.
Delegate or stay small forever. At minute 21:00, Jim talks about why the only way you’ll be able to grow your business is through delegation.
“I can do pretty much whatever I want.” At minute 27:00, Jim talks about what he loves about being an entrepreneur.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of “The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue,” a book that has been named a top 5 Marketing Book of the Year by Inc.com. She coined the popular business term Membership Economy”, which is now being used by organizations and journalists around the country and beyond.
In this episode, Robbie and Stacy discuss how you are able to communicate and monetize the value your business provides.
Some highlights include:
“I thought I would end up running someone else’s company.” At minute 2:00, Robbie talks about what made her decide to change career paths and become an entrepreneur.
How do you keep evolving your offering? At minute 4:00, Robbie talks about what it takes to run a subscription-based business.
Don’t give it all away. At minute 11:00, Robbie talks about why you need to be paid for the value you provide.
“I love the flexibility that entrepreneurship has provided for my family and myself.” At minute 18:00, Robbie talks about what she loves about being an entrepreneur.
Take some time to reset your goals. At minute 21:00, Robbie talks about why it’s important to take some time to focus on the big picture.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success.
Today we will be answering another question from one of our listeners. Jen wants to know how to decide which conferences she should attend and if I have any tips for making the most out of a conference.
Some highlights include:
It’s about the content. At minute 1:00, I talk about how to decide if the content a conference provides is something that you need right now or if it’s something that can wait.
You will also need to take into consideration the host and the speakers of the conference. At minute 2:00, I talk about how to choose conferences based on who will be there.
The other guests at the conference are also important to consider. You may have to work alongside these people, so you’re going to want people that will push and challenge you. (minute 3:00)
You need to go to at least one event a year. At minute 5:00, I talk about why that is the bare minimum and how many a year you should really strive for.
Once you have your event picked out, you’ll want to make the most of it. At minute 7:00, I give you four tips for getting everything out of it that you can.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!
Grant Baldwin is the creator of the Booked And Paid To Speak training program, a nationally known keynote speaker, and author. His podcast and training site “The Speaker Lab” provides weekly training to speakers at all levels of their business.
As a speaker, Grant has given hundreds of presentations and has spoken to over 400,000 people in 45 different states through leadership conferences, conventions, and other events. His book and curriculum for students, “Reality Check,” is taught in 400 schools around the country.
In this episode, Grant and Stacy discuss running a business that allows you to enjoy your life.
Some highlights include:
Even if it’s a trainwreck, just give it a try. At minute 2:00, Grant talks about why he dove head first into his business.
Pay attention to your numbers. At minute 7:00, Grant talks about why you have to pay attention to what’s coming in and out, every single day.
“I don’t know that it exists, but that’s not necessarily a bad thing.” At minute 10:00, Grant breaks down work life balance from his perspective.
“There are plenty of things that you could be doing in your business. That doesn’t mean you should be doing them.” (minute 16:00)
“Everybody starts at zero.” At minute 25:00, Grant talks about why it’s so important not to focus on where other people are at right now.
*Business Rescue Road Map may be an affiliate or receive compensation from some of the business listed for referrals, as their “thank you” for sending you their way. However, we would never recommend any product or service unless we personally love the product and have great things to say about it. Our reputation is at stake and we would not jeopardize that!