Stephen Woessner is CEO of Predictive ROI and the host of the top-rated Onward Nation podcast for business owners. He is the author of two bestselling books, The Small Business Owner’s Handbook to Search Engine Optimization and Increase Online Sales Through Viral Social Networking. His digital marketing insights have been featured in SUCCESS, Forbes, Entrepreneur, The Washington Post, Inc. Magazine and many more. His agency blends education in very transparent ways for clients.
Stephen and Stacy cover the challenges of running a business in this episode. They discuss why challenges are the parts of business that teach you valuable lessons and transform you as a person.
Some highlights include:
Start your business for the right reasons. At minute 4:00 of our interview, Stephen tells the story of why his first company failed, how he recovered from losing $100 thousand at 28 years old, and the lessons he’s learned that formed the foundation that he built Predictive ROI and Onward Nation upon.
Be at your best when the fight is the hardest. At minute 7:00, Stephen lays out why you can’t give anyone but you the permission to tell you what is so.
“Be wise enough to understand when someone has a data point that you don’t.” At minute 9:00, Stephen tells the story of one of his most expensive lessons.
At minute 11:00, Stephen details how and why you need to build a platform.
“Work-life balance is being able to balance the things you truly love.” At minute 14:00, Stephen, talks about why working a lot doesn’t equal a poor work-life balance.
Think thoughtfully about the things that are important. At minute 15:00, Stephen talks about the benefits of prayer, meditation, or just general thinking time.
Master delegation and outsourcing. Stephen talks about why micro-managing is a terrible strategy at minute 17:00 of our interview.
Stephen enjoys the path. At minute 19:00, Stephen talks about why he enjoys the struggles and challenges of business more than anything else.
“The transformation of challenges forcing you to become somebody different on your way to accomplishing a goal, that’s what makes it really rewarding.” (minute 21:00)
Why are you quitting your business? At minute 22, gives the things you should really look at before closing the doors on your business. There’s always a way to build capital.
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